PROSPECTS AND OPPORTUNITIES
Tourism trends set to benefit sales of away-from-home tissue and hygiene in the coming years
AFH tissue and hygiene in the Philippines is expected to register consistently positive growth in current value terms over the forecast period. This will be supported by the return to busy pre-pandemic lifestyles, which will see local consumers returning to foodservice outlets and leisure activities in larger numbers.
Retail competition will improve away-from-home offerings in the future
Looking ahead, intensifying competition will drive product manufacturers to offer lower prices to counteract the attractive pricing and bundling strategies prevalent on e-commerce platforms. The availability of more choices and competitive prices will allow retail establishments to negotiate better deals with away-from-home vendors and select from a wide array of products, including sustainable and customised solutions.
Brands may expand their product offerings to boost share
Cleaning solution brands that have established relationships with commercial and institutional clients can leverage these networks to boost sales and increase share by expanding their product lines to include wipes and tissues. Indeed, brands like Diversey are already demonstrating this approach by offering both soap and tissue products.
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Overview:
Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Away-From-Home Tissue and Hygiene in Philippines report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Away-From-Home Tissue and Hygiene in Philippines?
- Which are the leading brands in Away-From-Home Tissue and Hygiene in Philippines?
- How are products distributed in Away-From-Home Tissue and Hygiene in Philippines?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Away-From-Home Tissue and Hygiene products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Away-From-Home Tissue and Hygiene in the Philippines - Category analysis
KEY DATA FINDINGS
Increased national spending on infrastructure boosts away-from-home tissue and hygiene growth in 2024
Growth in the demand for AFH adult incontinence products in line with ageing population
SCPA and Kimberly-Clark continue to serve their corporate clients with a wide range of quality AFH products
Tourism trends set to benefit sales of away-from-home tissue and hygiene in the coming years
Retail competition will improve away-from-home offerings in the future
Brands may expand their product offerings to boost share
Tissue and Hygiene in the Philippines - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Away-From-Home Tissue and Hygiene
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- AFH Adult Incontinence
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- AFH Boxed Facial Tissues
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- AFH Napkins
- AFH Tablecloths
- AFH Paper Towels
- AFH Toilet Paper
- AFH Wipers
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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