PROSPECTS AND OPPORTUNITIES
Rising demand through horeca, and a sharper focus on sustainability
During the forecast period, an increase in tourism is expected to yield considerable benefits for AFH tissue and hygiene, with horeca as a critical channel. As tourist numbers continue to rise, the need for hygiene products in public and commercial spaces is set to grow, driving higher consumption of paper towels, napkins, and toilet paper.
Horeca and healthcare as growth drivers
The growth trajectory of AFH tissue and hygiene is underpinned by both horeca and healthcare. These channels are set to drive significant increases in the consumption of hygiene products, Horeca, characterised by its dynamic and rapidly expanding operations, is propelled by the increasing influx of tourists and the broader expansion of hospitality services.
Sustainable innovation in tissue solutions
Innovation in AFH tissue is increasingly centred on sustainability, efficiency and user convenience. As environmental concerns gain prominence, players are intensifying their efforts to incorporate eco-friendly fibres and recycled materials into their product lines.
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Overview:
Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Away-From-Home Tissue and Hygiene in Spain report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Away-From-Home Tissue and Hygiene in Spain?
- Which are the leading brands in Away-From-Home Tissue and Hygiene in Spain?
- How are products distributed in Away-From-Home Tissue and Hygiene in Spain?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Away-From-Home Tissue and Hygiene products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Away-From-Home Tissue and Hygiene in Spain - Category analysis
KEY DATA FINDINGS
Tourism bolsters growth for AFH in 2024
Expansion of old-age care homes fuels growth for AFH adult incontinence
Price sensitivity and limited innovation seen in AFH tissue
Rising demand through horeca, and a sharper focus on sustainability
Horeca and healthcare as growth drivers
Sustainable innovation in tissue solutions
Tissue and Hygiene in Spain - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Away-From-Home Tissue and Hygiene
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- AFH Adult Incontinence
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- AFH Boxed Facial Tissues
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- AFH Napkins
- AFH Tablecloths
- AFH Paper Towels
- AFH Toilet Paper
- AFH Wipers
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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