In 2025, away-from-home tissue and hygiene in Cambodia recorded robust current value growth, with sales rising to KHR16 million, marking a 6% increase from 2024. This performance, while moderating from the double-digit gains of previous years, is supported by a sustained rise in urbanisation, rising disposable incomes, and a shift toward modern hygiene standards among both consumers and institutions.
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Overview:
Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Cambodia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Cambodia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Away-From-Home Tissue and Hygiene in Cambodia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Away-From-Home Tissue and Hygiene in Cambodia?
- Which are the leading brands in Away-From-Home Tissue and Hygiene in Cambodia?
- How are products distributed in Away-From-Home Tissue and Hygiene in Cambodia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Away-From-Home Tissue and Hygiene products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Away-From-Home Tissue and Hygiene in Cambodia - Category analysis
Key Data Insights
Mg Tissue Responds to Demand for Convenience
Mg Tissue Responds to Demand for Convenience
Urbanisation Shifts Institutional Buying Patterns and Supports Premiumisation
E-Commerce Platforms Reach Tech-Savvy Buyers with Larger Pack Promotions
Local Manufacturers Introduce Eco-Friendly Materials to Attract Urban Buyers
Modern Trade Consolidates Its Position as the Preferred Choice for Institutional Buyers
Tissue and Hygiene in Cambodia - Industry Overview
Sunmate Captures Urban Shoppers with Affordable Choices
Key Data Insights
Sunmate Captures Urban Shoppers with Affordable Choices
Urban Shoppers Drive Expansion in Premium Pads
Tessa and Sunmate Transform Urban Convenience and Dignity in Daily Hygiene
Urban Consumers Embrace Premium Convenience as Incomes Rise
Brands Innovate with Portability and Eco-Friendly Appeal to Win Loyalty
Tessa Leverages Innovation to Erode Leaders’ Urban Share
Modern Trade Expands Reach as Urban Shoppers Shift Habits
Country Reports Disclaimer
The following categories and subcategories are included:
Away-From-Home Tissue and Hygiene
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- AFH Adult Incontinence
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- AFH Boxed Facial Tissues
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- AFH Napkins
- AFH Tablecloths
- AFH Paper Towels
- AFH Toilet Paper
- AFH Wipers
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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