PROSPECTS AND OPPORTUNITIES
Healthy performance of away-from-home tissue products over the forecast period
Sales of away-from-home tissue and hygiene products are expected to rise over the forecast period, driven by continued growth in key categories such as boxed facial tissues and napkins. Demand for boxed facial tissues is expected to increase due to longer and more intense allergy seasons, a consequence of climate change that is leading to prolonged pollen exposure.
Potential tariffs could hinder Canadian away-from-home manufacturers exporting to the US
The possibility of tariffs on Canadian imports, particularly under proposed trade policies by former US President Donald Trump, poses a significant risk to the Canadian away-from-home tissue industry. Many Canadian manufacturers rely on cross-border trade, with raw materials and finished products moving between Canada and the US.
Further business operations to be consolidated between Canadian tissue players
Away-from-home tissue and hygiene in Canada has already witnessed significant structural changes, with further consolidation expected over the forecast period. Kimberly-Clark's exit from the Canadian retail tissue market in 2023 raised questions about the future of its away-from-home segment in Canada, including the potential sale of its international operations outside North America.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Away-From-Home Tissue and Hygiene in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Away-From-Home Tissue and Hygiene in Canada?
- Which are the leading brands in Away-From-Home Tissue and Hygiene in Canada?
- How are products distributed in Away-From-Home Tissue and Hygiene in Canada?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Away-From-Home Tissue and Hygiene products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Away-From-Home Tissue and Hygiene in Canada - Category analysis
KEY DATA FINDINGS
Stronger volume recovery in Canada compared to the US
Long-term care bed shortages propel Canadians to seek alternative care arrangements
The future of the ultra-premium market in Canada
Healthy performance of away-from-home tissue products over the forecast period
Potential tariffs could hinder Canadian away-from-home manufacturers exporting to the US
Further business operations to be consolidated between Canadian tissue players
Tissue and Hygiene in Canada - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Away-From-Home Tissue and Hygiene
-
- AFH Adult Incontinence
-
- AFH Boxed Facial Tissues
-
- AFH Napkins
- AFH Tablecloths
- AFH Paper Towels
- AFH Toilet Paper
- AFH Wipers
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!