Sales of AFH tissue and hygiene are set to advance steadily in current value terms, with growth projected to strengthen each year throughout the forecast period. Within this AFH adult incontinence is expected to sustain its position as the most dynamic subcategory.
Thailand’s AFH tissue and hygiene market is characterised by vigorous competition among both long-established international brands and emerging local entities. Well-known global names benefit from strong reputations and extensive distribution frameworks, which allow them to reach a wide range of consumers efficiently.
Over the forecast period, a core trend influencing AFH tissue will be manufacturers’ expanding use of recycled or recyclable materials. While this move originates partly from a desire to reduce the industry’s environmental footprint, it also offers tangible economic advantages.
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Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsThis report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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