PROSPECTS AND OPPORTUNITIES
AFH boxed facial tissues set to remain a large and dynamic category
Away-from-home tissue offers further growth potential over the forecast period, with both volume and value sales set to continue rising. Key categories such as AFH boxed facial tissues and AFH paper towels are anticipated to remain dynamic due to their use in horeca and healthcare channels.
E-commerce platforms are set to expand their share in away-from-home tissue
Distribution channels will continue evolving for away-from-home tissue, with e-commerce platforms likely to gain larger share due to their convenience and ability to cater for bulk purchases. Meanwhile, traditional channels such as supermarkets and hypermarkets will maintain their importance for institutional buyers seeking variety and competitive pricing in the United Arab Emirates.
Innovation will emphasise thinner, highly absorbent tissues
Innovation in away-from-home tissue is set to focus on making products more practical and appealing for everyday use. Players are expected to focus on creating thinner yet highly absorbent tissues that offer better performance without compromising quality.
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Overview:
Understand the latest market trends and future growth opportunities for the Away-From-Home Tissue and Hygiene industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Away-From-Home Tissue and Hygiene industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Away-From-Home Tissue and Hygiene in United Arab Emirates report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Away-From-Home Tissue and Hygiene in United Arab Emirates?
- Which are the leading brands in Away-From-Home Tissue and Hygiene in United Arab Emirates?
- How are products distributed in Away-From-Home Tissue and Hygiene in United Arab Emirates?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Away-From-Home Tissue and Hygiene products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Away-From-Home Tissue and Hygiene in the United Arab Emirates - Category analysis
KEY DATA FINDINGS
Pricing pressures grow as brands compete with cost-effective options
Rising demand for AFH adult incontinence from healthcare
Sustainability concerns increasingly influence product development
AFH boxed facial tissues set to remain a large and dynamic category
E-commerce platforms are set to expand their share in away-from-home tissue
Innovation will emphasise thinner, highly absorbent tissues
Tissue and Hygiene in the United Arab Emirates - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Away-From-Home Tissue and Hygiene
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- AFH Adult Incontinence
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- AFH Boxed Facial Tissues
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- AFH Napkins
- AFH Tablecloths
- AFH Paper Towels
- AFH Toilet Paper
- AFH Wipers
Away-From-Home Tissue and Hygiene
Away-from-home sales covers all sales of tissue and hygiene products in the Incontinence, Wipes, Toilet Paper, Tissues, Paper Tableware and Paper Towels sectors that are intended for use outside of the home. This could be in medical institutions, offices, hotels and restaurants or government controlled environments such as schools and the military.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Away-From-Home Tissue and Hygiene research and analysis database.
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