PROSPECTS AND OPPORTUNITIES
Food consumption trends to impact channel split in rice, pasta and noodles
The long-term impact of dietary adjustments in Taiwan has significantly influenced consumption habits, with a growing preference for eating out and simple cooking solutions. This shift has led to a marked increase in the popularity of convenient, ready-to-eat foods that align with busy lifestyles.
Rice subscription services to gain momentum in Taiwan
E-commerce platforms are increasingly adopting subscription services for rice, offering consumers the convenience of monthly deliveries featuring a range of rice types and origins. This service not only simplifies the purchasing process but also caters to the growing consumer interest in exploring different rice varieties.
Rapid expansion of instant noodles amid calls for a healthier and more diverse offer
The offer of instant noodles is expanding significantly and becoming more sophisticated, driven by the introduction of healthier and more diverse options. One notable example is PaMi, which saw its product line expanded to include non-fried noodles.
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Overview:
Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Rice, Pasta and Noodles in Taiwan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Rice, Pasta and Noodles in Taiwan?
- Which are the leading brands in Rice, Pasta and Noodles in Taiwan?
- How are products distributed in Rice, Pasta and Noodles in Taiwan?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Rice, Pasta and Noodles?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Taiwan?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Rice, Pasta and Noodles in Taiwan - Category analysis
KEY DATA FINDINGS
Sustained demand amid competitive challenges in rice, pasta and noodles
Mini packaging solutions address household sizes and needs
Instant noodles players embrace tradition and innovation to offer diverse options
Food consumption trends to impact channel split in rice, pasta and noodles
Rice subscription services to gain momentum in Taiwan
Rapid expansion of instant noodles amid calls for a healthier and more diverse offer
Staple Foods in Taiwan - Industry Overview
Staple foods in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for staple foods?
DISCLAIMER
The following categories and subcategories are included:
Rice, Pasta and Noodles
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- Chilled Noodles
- Frozen Noodles
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- Instant Noodle Cups
- Instant Noodle Pouches
- Plain Noodles
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- Chilled Pasta
- Dried Pasta
- Rice
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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