PROSPECTS AND OPPORTUNITIES
Ambitious plan to boost domestic rice output should facilitate greater price stability
Rice, pasta and noodles is expected to record healthy growth in retail volume sales throughout the forecast period. Overall expansion will continue to be driven by rice, which looks set to be the most dynamic performer thanks to the strength of traditional consumption habits and favourable demographic trends.
More players likely to develop fortified products and target foodservice operators
Maturity, intense competition and the expansion of Cameroon’s middle class will continue to fuel premiumisation in rice over the forecast period, with more players expected to launch higher quality and more sophisticated products. It is also anticipated more producers will seek to gain an edge by developing health-oriented options, especially fortified varieties.
Plain noodles will remain the smallest and slowest growing category
Plain noodles is expected to remain the smallest and weakest performing category within rice, pasta and noodles in volume and current value terms over the forecast period. Its development will continue to be inhibited by relatively high unit prices and low consumer awareness of these products.
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Overview:
Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Rice, Pasta and Noodles in Cameroon report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Rice, Pasta and Noodles in Cameroon?
- Which are the leading brands in Rice, Pasta and Noodles in Cameroon?
- How are products distributed in Rice, Pasta and Noodles in Cameroon?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Rice, Pasta and Noodles?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Cameroon?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Rice, Pasta and Noodles in Cameroon - Category analysis
KEY DATA FINDINGS
Rice consumption rebounds as prices fall thanks to improvements in supply
Cheaper domestic brands increasingly favoured in dried pasta
Premiumisation trend remains strong in rice
Ambitious plan to boost domestic rice output should facilitate greater price stability
More players likely to develop fortified products and target foodservice operators
Plain noodles will remain the smallest and slowest growing category
Staple Foods in Cameroon - Industry Overview
Staple foods in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for staple foods?
DISCLAIMER
The following categories and subcategories are included:
Rice, Pasta and Noodles
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- Chilled Noodles
- Frozen Noodles
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- Instant Noodle Cups
- Instant Noodle Pouches
- Plain Noodles
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- Chilled Pasta
- Dried Pasta
- Rice
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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