COMPETITIVE LANDSCAPE
Arrocera Los Corrales holds near monopoly in rice
Arrocera Los Corrales continues to have a commanding lead, due to its significant standing in rice, where it holds a near monopoly. The company benefits from strong consumer loyalty and broad distribution.
Private label also has a presence
Private label also has a presence. Wal-Mart is the main player, through its private labels, Suli and Great Value, which are increasingly visible on shelves.
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Overview:
Understand the latest market trends and future growth opportunities for the Rice, Pasta and Noodles industry in Guatemala with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Rice, Pasta and Noodles industry in Guatemala, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Rice, Pasta and Noodles in Guatemala report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Rice, Pasta and Noodles in Guatemala?
- Which are the leading brands in Rice, Pasta and Noodles in Guatemala?
- How are products distributed in Rice, Pasta and Noodles in Guatemala?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Rice, Pasta and Noodles?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Guatemala?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Rice, Pasta and Noodles in Guatemala - Category analysis
KEY DATA FINDINGS
Rice continues to be key part of local diet
Steady growth in 2025
Instant noodle cups gain most value share
Rosy outlook over forecast period
Space for noodles with a healthier positioning
More niche segments need to be affordable
Arrocera Los Corrales holds near monopoly in rice
Private label also has a presence
Small local grocers continue to dominate
E-commerce gains most value share
Staple Foods in Guatemala - Industry Overview
Stable growth, supported by continuing population growth
KEY DATA FINDINGS
Players adapt to high price sensitivity
Less mature segments register higher value growth
Rising health consciousness influencing product development
Stable outlook over forecast period
Growing demand for healthier options
Increasing interest in ethnic cuisines
Local players have significant foothold, though multinationals also have a presence
Consumers becoming more open to private label
Small local grocers continue to dominate
E-commerce gains most value share
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Rice, Pasta and Noodles
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- Chilled Noodles
- Frozen Noodles
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- Instant Noodle Cups
- Instant Noodle Pouches
- Plain Noodles
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- Chilled Pasta
- Dried Pasta
- Rice
Rice, Pasta and Noodles
This is the aggregation of rice, noodles and pasta. Includes: Pre-packaged noodles. Excludes: Any noodles, pasta or rice bought loose, bulk and/or unpackaged. Excludes: Any noodle-based ready meals, which would be tracked under ready meals.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Rice, Pasta and Noodles research and analysis database.
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