PROSPECTS AND OPPORTUNITIES
Large scale events and strategic partnerships help to boost sales
The Paris Olympics 2024 had a notable impact on sales on soft drinks, particularly so for carbonates in light of Coca-Cola being a sponsor of the event. In addition to in-person visitors to the bars, restaurants and cafés of Paris, groups of friends and family also got together to watch on TV, often with drinks and snacks.
Reduced-sugar carbonates set for further growth, alongside limited-edition flavours
Reduced-sugar carbonates are set for further growth over the forecast period, in line with both health and wellness trends (in particular, “sugar-bashing”), along with the high prices of sugar as a raw commodity. Indeed, France was one of the first countries to implement a sugar tax in 2012.
Extended distribution and affordable prices needed for stronger sales
The main priority for carbonates players is to extend their distribution reach across both off-trade and on-trade channels, thus ensuring their products are front-of-mind for consumers. Secondly, it remains key to ensure affordable prices, which is a balance considering the high costs of raw ingredients and packaging materials.
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Overview:
Understand the latest market trends and future growth opportunities for the Carbonates industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Carbonates industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Carbonates in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Carbonates in France?
- To what extent are health considerations impacting consumption of Carbonates in France?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Carbonates in France?
- Which are the leading brands in Carbonates in France?
- What potential exists for multinational or domestic soft drinks companies to expand in France?
- How are products distributed in Carbonates in France?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Carbonates?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Carbonates in France - Category analysis
KEY DATA FINDINGS
Carbonates creeps back into small positive volume sales
Cola carbonates remain the most popular
Coca-Cola maintains its lead thanks to its global strengths
Large scale events and strategic partnerships help to boost sales
Reduced-sugar carbonates set for further growth, alongside limited-edition flavours
Extended distribution and affordable prices needed for stronger sales
Soft Drinks in France - Industry Overview
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
Fountain sales in France
DISCLAIMER
The following categories and subcategories are included:
Carbonates
- Regular Carbonates
- Reduced Sugar Carbonates
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- Regular Cola Carbonates
- Reduced Sugar Cola Carbonates
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- Regular Non-Cola Carbonates
- Reduced Sugar Non-Cola Carbonates
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- Regular Lemonade/Lime
- Reduced Sugar Lemonade/Lime
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- Regular Tonic Water/Mixers/Other Bitters
- Reduced Sugar Tonic Water/Mixers/Other Bitters
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- Regular Orange Carbonates
- Reduced Sugar Orange Carbonates
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- Regular Other Non-Cola Carbonates
- Reduced Sugar Other Non-Cola Carbonates
Carbonates
Sweetened, non-alcoholic drinks containing carbon dioxide are included here. All carbonated products containing fruit juice (“sparkling juices”) are included here, unless they are tea-based (these are included in carbonated RTD tea) or carbonated Energy drinks, which are included in Energy Drinks. Carbonated bottled water is also excluded. Carbonates are an aggregation of cola carbonates and non-cola carbonates, whether regular or low calorie. Euromonitor International includes both naturally and artificially-sweetened carbonates.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Carbonates research and analysis database.
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