COMPETITIVE LANDSCAPE
Coca-Cola reinforces lead
Coca-Cola Mexico is set to be the leading company in carbonates in 2025. The company has built a robust presence in carbonates, with a dominant position in cola carbonates on the back of Coca-Cola’s flagship historic presence, while its Sprite brand also leads by a wide margin in the lemonade/lime segment.
Coca-Cola benefits from investment in reduced sugar options
Coca-Cola Mexico is also set to be amongst the most dynamic company overall in 2025. Following the health and wellness trend, the company has invested heavily in the development of reduced sugar options.
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Overview:
Understand the latest market trends and future growth opportunities for the Carbonates industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Carbonates industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Carbonates in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Carbonates in Mexico?
- To what extent are health considerations impacting consumption of Carbonates in Mexico?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Carbonates in Mexico?
- Which are the leading brands in Carbonates in Mexico?
- What potential exists for multinational or domestic soft drinks companies to expand in Mexico?
- How are products distributed in Carbonates in Mexico?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Carbonates?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Carbonates in Mexico - Category analysis
KEY DATA FINDINGS
Health trend shaping consumption patterns
Carbonates hit by concern about impact of sugar intake on health
Reduced sugar options see demand boosted by new regulations
Carbonates sales will lose momentum with a continuous growth or reduced sugar options
Single-serve and multi-pack options strategy may capture additional revenue
On-trade sales to see continued growth
Coca-Cola reinforces lead
Coca-Cola benefits from investment in reduced sugar options
Small local grocers dominates sales of carbonates
Forecourt retailers benefiting from demand for single-serve presentations
Soft Drinks in Mexico - Industry Overview
Growing focus on health from consumers and government
KEY DATA FINDINGS
Challenging economic conditions and weather
Health and wellness a key influence
Political situation causing economic uncertainty
Health and wellness shaping purchasing patterns
Increasingly strict fiscal and regulatory environment
Coca-Cola builds on carbonates strength with a diversified portfolio
Pharmaceutical player tapping into opportunities in sports drinks
Small local grocers maintains lead despite share loss
Convenience retailers and supermarkets expanding
Foodservice vs retail split
Fountain sales in Mexico
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Carbonates
- Regular Carbonates
- Reduced Sugar Carbonates
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- Regular Cola Carbonates
- Reduced Sugar Cola Carbonates
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- Regular Non-Cola Carbonates
- Reduced Sugar Non-Cola Carbonates
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- Regular Lemonade/Lime
- Reduced Sugar Lemonade/Lime
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- Regular Tonic Water/Mixers/Other Bitters
- Reduced Sugar Tonic Water/Mixers/Other Bitters
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- Regular Orange Carbonates
- Reduced Sugar Orange Carbonates
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- Regular Other Non-Cola Carbonates
- Reduced Sugar Other Non-Cola Carbonates
Carbonates
Sweetened, non-alcoholic drinks containing carbon dioxide are included here. All carbonated products containing fruit juice (“sparkling juices”) are included here, unless they are tea-based (these are included in carbonated RTD tea) or carbonated Energy drinks, which are included in Energy Drinks. Carbonated bottled water is also excluded. Carbonates are an aggregation of cola carbonates and non-cola carbonates, whether regular or low calorie. Euromonitor International includes both naturally and artificially-sweetened carbonates.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Carbonates research and analysis database.
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