COMPETITIVE LANDSCAPE
Coca-Cola leads with its renowned portfolio
Coca-Cola HBC B-H doo continues to dominate the carbonates market in Bosnia and Herzegovina in 2025. The company’s strong market position is supported by the widespread penetration and visibility of its renowned cola brands, led by Coca-Cola and Coca-Cola Zero Sugar, as well as its non-cola carbonates portfolio, which includes Fanta, Schweppes, and Sprite.
Sarajevski Kiseljak’s brands enjoy a high level of trust
Second-ranked Sarajevski Kiseljak, meanwhile, is the most dynamic company within carbonates in 2025. The manufacturer produces the Sky Cola and Sky brands in cola and non-cola carbonates, respectively.
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Overview:
Understand the latest market trends and future growth opportunities for the Carbonates industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Carbonates industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Carbonates in Bosnia and Herzegovina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Carbonates in Bosnia and Herzegovina?
- To what extent are health considerations impacting consumption of Carbonates in Bosnia and Herzegovina?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Carbonates in Bosnia and Herzegovina?
- Which are the leading brands in Carbonates in Bosnia and Herzegovina?
- What potential exists for multinational or domestic soft drinks companies to expand in Bosnia and Herzegovina?
- How are products distributed in Carbonates in Bosnia and Herzegovina?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of Carbonates?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
Carbonates in Bosnia and Herzegovina - Category analysis
KEY DATA FINDINGS
Health and wellness trend continues to impact demand
Ongoing shift from regular carbonates toward reduced sugar variants
Cocktail culture benefits tonic water/mixers/other bitters
Stagnation due to rising health concerns
Novel flavours and branding initiatives
Packaging, waste management, and recycling initiatives shape the market
Coca-Cola leads with its renowned portfolio
Sarajevski Kiseljak’s brands enjoy a high level of trust
Consumers value the convenience of small local grocers
Robust growth of convenient e-commerce
Soft Drinks in Bosnia and Herzegovina - Industry Overview
Growth despite lingering inflation and price increases
KEY DATA FINDINGS
Consumers continue to trade down in 2025
Rising demand for healthier drinks amongst health-conscious consumers
Manufacturers tailor their distribution, pricing, and packaging strategies to each retail channel
New product development to drive premiumisation and help mitigate the impact of a declining population
New players expected to enter the market
Retail e-commerce to remain the fastest growing distribution channel
Leading Sarajevski Kiseljak enjoys strong recognition and loyalty among local consumers
Planinka’s Prolom bottled water is widely known for its purported healing properties
Supermarkets strengthen their leadership
Retail e-commerce sees dynamic growth
Foodservice vs retail split
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Carbonates
- Regular Carbonates
- Reduced Sugar Carbonates
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- Regular Cola Carbonates
- Reduced Sugar Cola Carbonates
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- Regular Non-Cola Carbonates
- Reduced Sugar Non-Cola Carbonates
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- Regular Lemonade/Lime
- Reduced Sugar Lemonade/Lime
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- Regular Tonic Water/Mixers/Other Bitters
- Reduced Sugar Tonic Water/Mixers/Other Bitters
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- Regular Orange Carbonates
- Reduced Sugar Orange Carbonates
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- Regular Other Non-Cola Carbonates
- Reduced Sugar Other Non-Cola Carbonates
Carbonates
Sweetened, non-alcoholic drinks containing carbon dioxide are included here. All carbonated products containing fruit juice (“sparkling juices”) are included here, unless they are tea-based (these are included in carbonated RTD tea) or carbonated Energy drinks, which are included in Energy Drinks. Carbonated bottled water is also excluded. Carbonates are an aggregation of cola carbonates and non-cola carbonates, whether regular or low calorie. Euromonitor International includes both naturally and artificially-sweetened carbonates.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Carbonates research and analysis database.
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