COMPETITIVE LANDSCAPE
Halwani Bros Co Ltd maintains its leadership amid challenges through innovation and local sourcing
In 2025, Halwani Bros Co Ltd remained the leading company in processed meat, seafood, and alternatives to meat, despite a slight loss of share. The company offers a diverse portfolio of products and flavours under the Halwani brand, supported by an extensive nationwide distribution network.
Rich Food Industries leads growth through innovation and capacity expansion
In 2025, Rich Food Industries was the most dynamic company in processed meat, seafood and alternatives to meat, recording strong value growth and increasing its share. The company offers a diverse portfolio including beef, poultry, and turkey products, under the brand name Rich.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Meat, Seafood and Alternatives to Meat industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Meat, Seafood and Alternatives to Meat in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Meat, Seafood and Alternatives to Meat in Egypt?
- Which are the leading brands in Processed Meat, Seafood and Alternatives to Meat in Egypt?
- How are products distributed in Processed Meat, Seafood and Alternatives to Meat in Egypt?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Processed Meat, Seafood and Alternatives to Meat?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Egypt?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Processed Meat, Seafood and Alternatives To Meat in Egypt - Category analysis
KEY DATA FINDINGS
Economic pressures drive price-led growth and consumer behaviours in 2025
Value sales of processed meat, seafood and alternatives to meat rise amid economic pressures
Processed seafood leads value growth while frozen processed poultry records a strong performance
Sales of processed meat, seafood and alternatives to meat are expected to rise in value despite volume decline
Growth opportunities exist for health-focused processed meat, seafood and alternatives to meat
Economic pressures are set to influence consumer behaviour across the forecast period
Halwani Bros Co Ltd maintains its leadership amid challenges through innovation and local sourcing
Rich Food Industries leads growth through innovation and capacity expansion
Small local grocers retain the leading position as consumers appreciate convenient access
Retail e-commerce gains ground through the convenience of home delivery
Staple Foods in Egypt - Industry Overview
Rising prices and strategic shopping behaviours drive value growth in staple foods in 2025
KEY DATA FINDINGS
Rising price points drive double-digit value growth in staple food in 2025
Economic pressures influence consumer behaviour in Egypt during 2025
Price sensitivity and strategic shopping redefine consumer behaviour in 2025
Rising demand will be driven by positive demographics and urbanisation
Affordable, budget-friendly options are set to drive growth in staple foods
An increasingly competitive landscape is expected to support growth in staple foods
Al Doha Co for Processing & Distribution extends its leadership in staple foods during 2025
Rich Food Industries leads growth through innovation and high-quality products
Small local grocers lead distribution through personalised service
Retail e-commerce records the strongest growth while discounters gain traction through competitive pricing
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Processed Meat, Seafood and Alternatives to Meat
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- Shelf Stable Processed Red Meat
- Shelf Stable Processed Poultry
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- Chilled Processed Red Meat
- Chilled Processed Poultry
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- Frozen Processed Red Meat
- Frozen Processed Poultry
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- Shelf Stable Seafood
- Chilled Processed Seafood
- Frozen Processed Seafood
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- Chilled Meat and Seafood Substitutes
- Frozen Meat and Seafood Substitutes
- Shelf Stable Meat and Seafood Substitutes
- Tofu and Derivatives
Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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