COMPETITIVE LANDSCAPE
Frigorifico Tacuarembo and Sucesores Carlos Schneck remain the top two players
Frigorifico Tacuarembo SA – the Uruguayan arm of Brazilian multinational Marfrig – has remained the overall leader in processed meat, seafood and alternatives to meat in value terms in 2025, closely followed by domestic firm Sucesores Carlos Schneck SA. These companies are focused on processed meat, where Frigorifico Tacuarembo produces hamburgers under the Hamby and Paty brands and the Schneck range offers hamburgers, sausages and cold cuts.
Leopoldo Gross & Asoc SA is the best performing company in value growth terms
Leopoldo Gross & Asoc SA is projected to record the highest overall value growth rate within processed meat, seafood and alternatives to meat in 2025. The company’s imported tuna brand Atun Equador – which offers shredded and loin varieties in cans and pouches – continues to gain popularity among Uruguayans thanks to its competitive price-quality ratio and improvements in distribution coverage.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Meat, Seafood and Alternatives to Meat industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Meat, Seafood and Alternatives to Meat in Uruguay report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Meat, Seafood and Alternatives to Meat in Uruguay?
- Which are the leading brands in Processed Meat, Seafood and Alternatives to Meat in Uruguay?
- How are products distributed in Processed Meat, Seafood and Alternatives to Meat in Uruguay?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Processed Meat, Seafood and Alternatives to Meat?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Uruguay?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Processed Meat, Seafood and Alternatives To Meat in Uruguay - Category analysis
KEY DATA FINDINGS
Overall demand picks up as purchasing power improves
Frozen processed red meat is the most dynamic category
Uruguayans show growing interest in meat and seafood substitutes
All categories expected to develop positively in volume and value terms
Influence of the health and wellness trend likely to become more pronounced
Proposed Minerva-Marfrig deal unlikely to go ahead
Frigorifico Tacuarembo and Sucesores Carlos Schneck remain the top two players
Leopoldo Gross & Asoc SA is the best performing company in value growth terms
Supermarkets remains the dominant distribution channel
E-commerce sales continue to grow at an impressive pace
Staple Foods in Uruguay - Industry Overview
Current value growth dips while retail volume sales decline slightly
KEY DATA FINDINGS
Reduction in cross-border shopping continues to buoy demand
Uruguayans show growing preference for healthier staple foods
Outlook for staple foods is generally positive
Private label lines set to continue gaining ground
Soldo Hnos SA and Pontyn SA remain the top two players in staple foods
Leopoldo Gross & Asoc SA is the most dynamic company in value growth terms
Food/drink/tobacco specialists remains the leading distribution channel
Penetration of e-commerce continues to rise
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Processed Meat, Seafood and Alternatives to Meat
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- Shelf Stable Processed Red Meat
- Shelf Stable Processed Poultry
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- Chilled Processed Red Meat
- Chilled Processed Poultry
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- Frozen Processed Red Meat
- Frozen Processed Poultry
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- Shelf Stable Seafood
- Chilled Processed Seafood
- Frozen Processed Seafood
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- Chilled Meat and Seafood Substitutes
- Frozen Meat and Seafood Substitutes
- Shelf Stable Meat and Seafood Substitutes
- Tofu and Derivatives
Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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