PROSPECTS AND OPPORTUNITIES
Cold storage and supply chain challenges persist
Processed meat and seafood continues to grapple with cold storage and supply chain inefficiencies, exacerbated by rising utility and fuel costs. Maintaining the specific temperature-controlled environments required for these highly perishable products is both challenging and costly.
Potential for growth in processed seafood
Pakistan’s extensive coastline and Exclusive Economic Zone provide access to a wide variety of seafood species, presenting significant opportunities for the processed seafood segment. The fisheries sector offers diverse options, including fish, shellfish, crabs, lobsters, and octopi, which can be processed into high-value products such as frozen fillets, marinated seafood, ready-to-cook items, and canned seafood.
Retail expansion unlocks new consumer groups
The retail landscape for processed meat and seafood is evolving, with supermarkets, hypermarkets, and e-commerce platforms slowly gaining ground over traditional small grocers. Brands such as K&N’s, Sabroso, and Menu have expanded their presence through branded retail outlets in major cities while simultaneously supplying products to large chains such as Imtiaz, Al-Fatah, and Carrefour.
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Overview:
Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Meat, Seafood and Alternatives to Meat industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Processed Meat, Seafood and Alternatives to Meat in Pakistan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Processed Meat, Seafood and Alternatives to Meat in Pakistan?
- Which are the leading brands in Processed Meat, Seafood and Alternatives to Meat in Pakistan?
- How are products distributed in Processed Meat, Seafood and Alternatives to Meat in Pakistan?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Processed Meat, Seafood and Alternatives to Meat?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Pakistan?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Processed Meat, Seafood and Alternatives To Meat in Pakistan - Category analysis
KEY DATA FINDINGS
Health-conscious consumers drive demand for additive-free products
Innovation and premium products drive growth
K&N’s Foods dominates processed meat with quality and innovation
Cold storage and supply chain challenges persist
Potential for growth in processed seafood
Retail expansion unlocks new consumer groups
Staple Foods in Pakistan - Industry Overview
Staple foods in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for staple foods?
DISCLAIMER
The following categories and subcategories are included:
Processed Meat, Seafood and Alternatives to Meat
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- Shelf Stable Processed Red Meat
- Shelf Stable Processed Poultry
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- Chilled Processed Red Meat
- Chilled Processed Poultry
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- Frozen Processed Red Meat
- Frozen Processed Poultry
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- Shelf Stable Seafood
- Chilled Processed Seafood
- Frozen Processed Seafood
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- Chilled Meat and Seafood Substitutes
- Frozen Meat and Seafood Substitutes
- Shelf Stable Meat and Seafood Substitutes
- Tofu and Derivatives
Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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