Chocolate-based flavoured powder drinks will register positive constant value and volume growth over the forecast period. Nesquik will continue to dominate, due to its popularity among children.
Emerging brands will look to establish a presence in the online space and will look to push sales through e-commerce. This channel offers lower barriers to entry, allowing niche products such to reach consumers.
Malt-based hot drinks, non-chocolate-based flavoured powder drinks, and other plant-based options like chicory will remain niche in Kazakhstan. These products experience high brand rotation due to low consumer awareness and a lack of habit or understanding of their benefits.
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Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Kazakhstan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in Kazakhstan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See all of our definitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
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