PROSPECTS AND OPPORTUNITIES
Similar dynamics over forecast period
There will be further decline for chocolate-based flavoured powder drinks over the forecast period. These drinks are mainly consumed by children, but parents try to discourage consumption, due to the high sugar content.
Opportunity beyond chicory- and barley-based hot drinks
There will be growing interest in other plant-based hot drinks that have strong health and wellness messaging and there is potential for brands to tap into this niche segment of health-focused hot drinks.
Innovation needed to ensure long-term growth of chocolate-based flavoured powder drinks
Over the forecast period, increasing consumer health awareness and in particular concern around the high sugar content of chocolate-based flavoured powder drinks will dampen volume sales. For such drinks to have a longer-term future, more differentiation is needed, including widening the consumer base, to also attract more adults.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Hot Drinks in Latvia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Hot Drinks in Latvia?
- To what extent are health considerations impacting consumption of Other Hot Drinks in Latvia?
- What are the traditional preferences in Other Hot Drinks in Latvia? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Other Hot Drinks in Latvia?
- Which are the leading brands in Other Hot Drinks in Latvia?
- How are products distributed in Other Hot Drinks in Latvia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Other Hot Drinks?
- Where is future growth expected to be most dynamic?
Other Hot Drinks in Latvia - Category analysis
KEY DATA FINDINGS
Volume decline for other hot drinks
Competitive landscape remains stable
Increasing premiumisation in effort to appeal to adults
Similar dynamics over forecast period
Opportunity beyond chicory- and barley-based hot drinks
Innovation needed to ensure long-term growth of chocolate-based flavoured powder drinks
Hot Drinks in Latvia - Industry Overview
Hot drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
DISCLAIMER
The following categories and subcategories are included:
Other Hot Drinks
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- Chocolate-based Flavoured Powder Drinks
- Malt-based Hot Drinks
- Non-Chocolate-based Flavoured Powder Drinks
- Other Plant-based Hot Drinks
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Hot Drinks research and analysis database.
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