PROSPECTS AND OPPORTUNITIES
Sustained stability driven by chocolate-based flavoured powder drinks
The performance of other hot drinks over the forecast period will remain heavily reliant on the chocolate-based flavoured powder drinks category, which is expected to retain its position as the sole significant segment within the market. Consumer demand for these products is projected to remain moderate yet stable, supported by gradual price increases that will contribute to steady rsp value growth.
Diversification through pods and capsules
Over the forecast period, the diversification of other hot drinks is expected to be driven by the introduction of new chocolate-based flavoured powder drinks in pod and capsule formats. This development will be propelled by the convenience trend and the expanding prevalence of coffee machine systems, including popular brands such as Dolce Gusto, Nespresso, Lavazza, and Tassimo.
E-commerce and specialised retailers as growth drivers
The importance of e-commerce and specialised retail channels, such as coffee and tea stands or franchises, is anticipated to grow significantly over the forecast period. These channels will play a pivotal role in the distribution of other hot drinks in pod and capsule formats as well as premium chocolate-based powder drinks.
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Overview:
Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Other Hot Drinks in North Macedonia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Other Hot Drinks in North Macedonia?
- To what extent are health considerations impacting consumption of Other Hot Drinks in North Macedonia?
- What are the traditional preferences in Other Hot Drinks in North Macedonia? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Other Hot Drinks in North Macedonia?
- Which are the leading brands in Other Hot Drinks in North Macedonia?
- How are products distributed in Other Hot Drinks in North Macedonia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Other Hot Drinks?
- Where is future growth expected to be most dynamic?
Other Hot Drinks in North Macedonia - Category analysis
KEY DATA FINDINGS
Minimal growth amidst demographic challenges
Dominance of chocolate-based flavoured powder drinks
Rising popularity of pods and capsules
Sustained stability driven by chocolate-based flavoured powder drinks
Diversification through pods and capsules
E-commerce and specialised retailers as growth drivers
Hot Drinks in North Macedonia - Industry Overview
Hot drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
DISCLAIMER
The following categories and subcategories are included:
Other Hot Drinks
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- Chocolate-based Flavoured Powder Drinks
- Malt-based Hot Drinks
- Non-Chocolate-based Flavoured Powder Drinks
- Other Plant-based Hot Drinks
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Other Hot Drinks research and analysis database.
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