COMPETITIVE LANDSCAPE
Highly fragmented category, with a strong reliance on imported brands and low brand loyalty
The tea market in the Dominican Republic is highly fragmented and heavily reliant on imported brands. Among the leading players is Pompadour, from Teekanne GmbH & Co KG, which maintains a strong presence in supermarket chains such as Sirena and Nacional.
Loyd offers an innovative design and competitive prices
Loyd is one of the brands gaining significant market share in the Dominican Republic’s tea market. This imported brand stands out for its frequent price promotions and its expanding range of herbal and fruit infusions.
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Overview:
Understand the latest market trends and future growth opportunities for the Tea industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Tea industry in Dominican Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Tea in Dominican Republic report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Tea in Dominican Republic?
- To what extent are health considerations impacting consumption of Tea in Dominican Republic?
- What are the traditional preferences in Tea in Dominican Republic? To what extent are these tastes changing amidst increasing international influence and the growth of chained cafés?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of Tea in Dominican Republic?
- Which are the leading brands in Tea in Dominican Republic?
- How are products distributed in Tea in Dominican Republic?
- How is the rise of e-commerce changing the retail and competitive landscape?
- Have home seclusion and social distancing measures following COVID-19 benefited sales of Tea?
- Where is future growth expected to be most dynamic?
Tea in Dominican Republic - Category analysis
KEY DATA FINDINGS
Perceived health benefits of tea support growth in 2025
Rising interest in tea due to its association with well-being
Fruit/herbal tea’s growth driven by increased awareness of their functional benefits
Significant growth potential, but high dependence on imports threatens development
Functionality is expected to remain the main driver of tea purchases
Rising importance of sustainability
Highly fragmented category, with a strong reliance on imported brands and low brand loyalty
Loyd offers an innovative design and competitive prices
Tea distribution is highly concentrated in modern retail chains
Supermarkets offer wide variety of brands, including private label
Hot Drinks in Dominican Republic - Industry Overview
Coffee remains resilient despite price increases
KEY DATA FINDINGS
Instant coffee continues to gain traction thanks to its convenience
Opportunities for premiumisation in tea
Sustainability and product origin are increasingly important
Coffee evolving and becoming more appealing with products delivering enhanced sensory and flavour experiences
Push to expand specialty coffee production and strengthen international positioning
Room for growth in tea
Increasing preference for convenient RTD drinks impacts flavoured powdered beverages
E-commerce expansion driven by more tech-savvy consumers
Industrias Banilejas CxA leads with its popular coffee brands
Highly fragmented tea market
Small local grocers lead with an extensive geographic coverage
Colmados appeal to lower-income consumers with smaller, lower-cost packages, and buying on credit
Supermarkets and hypermarkets offer a wide product variety and quality private label
Foodservice vs retail split
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Tea
-
- Loose Black Tea
- Tea Bags Black
- Fruit/Herbal Tea
- Green Tea
- Instant Tea
- Other Tea
Tea
This is the aggregation of Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, and Other Tea.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Tea research and analysis database.
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