PROSPECTS AND OPPORTUNITIES
Rising competition and pressure on prices
Further growth is expected in the retail tissue market over the forecast period, driven by increased competition that will exert pressure on prices and stimulate sales. In addition, a higher penetration of 2-ply and 3-ply toilet paper is anticipated, which will contribute to volume growth as consumers opt for higher-quality products.
Kimberly-Clark to strengthen its position with new distribution centre
Kimberly-Clark is expected to strengthen its position in the region with the opening of a new distribution centre in Costa Rica. This logistics hub, spanning 8,600 square metres with more than 11,000 pallet positions, had an investment of USD5 million.
Growth for facial tissue and tableware as new brands enter the landscape
The facial tissue landscape is set to expand over the forecast period, driven by the entry of new brands. In addition, across the next five years, there is the possibility of an expansion in the tableware market, with an anticipated surge in availability.
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Overview:
Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retail Tissue in Costa Rica report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retail Tissue in Costa Rica?
- Which are the leading brands in Retail Tissue in Costa Rica?
- How are products distributed in Retail Tissue in Costa Rica?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Retail Tissue products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Retail Tissue in Costa Rica - Category analysis
KEY DATA FINDINGS
Price adjustments support volume sales in 2024
Kimberly-Clark benefits from its extensive distribution network
Modern grocery retailers lead, offering a wide range of brands and price points
Rising competition and pressure on prices
Kimberly-Clark to strengthen its position with new distribution centre
Growth for facial tissue and tableware as new brands enter the landscape
Tissue and Hygiene in Costa Rica - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Retail Tissue
- Paper Towels
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- Napkins
- Tablecloths
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- Boxed Facial Tissues
- Pocket Handkerchiefs
- Toilet Paper
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Retail Tissue research and analysis database.
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