Competitive Landscape
Flora Strengthens Position as Rivals Innovate to Gain Share
Retail tissue in Sri Lanka was highly concentrated, with Pee Bee Management Services Ltd, the manufacturer of Flora, holding a commanding retail value share of 73% in 2025. This represents a notable increase from 65% in 2024 and 59% in 2020, indicating a trend toward greater concentration over the past five years.
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Overview:
Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Sri Lanka with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Sri Lanka, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retail Tissue in Sri Lanka report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retail Tissue in Sri Lanka?
- Which are the leading brands in Retail Tissue in Sri Lanka?
- How are products distributed in Retail Tissue in Sri Lanka?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Retail Tissue products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Retail Tissue in Sri Lanka - Category analysis
Key Data Insights
Spar and Finex Drive Value-Focused Buying as Affordability Dominates
Spar and Finex Drive Value-Focused Buying as Affordability Dominates
Flora, Finex and Softlux Sustain Leadership as Toilet Paper Remains Essential
Finex’S Car Tissue Canister Expands Usage beyond the Home
Spar, Keells and Cargills Poised to Expand Private-Label, Shifting Value Dynamics
Premium Tissue Gains Traction in Horeca as Budget Formats Expected to Lead at Home
Custom Formats and Innovation Set to Unlock New Profit Pools for Brands
Flora Strengthens Position as Rivals Innovate to Gain Share
Small Local Grocers Dominate as Households Prioritise Convenience
E-Commerce Platforms Leverage Discounts but Face Offline Preference
Tissue and Hygiene in Sri Lanka - Industry Overview
Cargills Food City Attracts Price-Conscious Shoppers with Deep Discounts
Key Data Insights
Cargills Food City Attracts Price-Conscious Shoppers with Deep Discounts
Baby Diapers Drive Volume as Convenience and Trust Outweigh Price
Lemme Be Responds to Eco-Conscious Demand with Biodegradable Pads
Cargills, Keells and Spar Set to Drive Value through Discount-Led Private Label Expansion
Retailers Expected to Boost Influence as Promotions and Private Label Outpace Brand Loyalty
Threadworks and International Cosmetics Defend Lead as Private Label Erodes Shares
Finex Introduces Car Tissue Canisters to Unlock New Occasions
Small Local Grocers and Health and Beauty Specialists Lead Distribution
E-Commerce Platforms Attract Niche Buyers but Remain Supplemental
Country Reports Disclaimer
The following categories and subcategories are included:
Retail Tissue
- Paper Towels
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- Napkins
- Tablecloths
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- Boxed Facial Tissues
- Pocket Handkerchiefs
- Toilet Paper
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Retail Tissue research and analysis database.
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