Competitive Landscape
Satoci Leverages Local Production to Narrow the Gap with Essity
Retail tissue in Côte d’Ivoire in 2025 remainED moderately concentrated, with the top two companies, Essity AB and SATOCI, Hygiène corporelle, holding significant shares of 25% and 23%, respectively. Over the period from 2020 to 2025, the competitive landscape has seen a slight increase in concentration, as both companies have managed to consolidate their positions through incremental gains.
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Overview:
Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Côte d'Ivoire with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Côte d'Ivoire, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retail Tissue in Côte d'Ivoire report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retail Tissue in Côte d'Ivoire?
- Which are the leading brands in Retail Tissue in Côte d'Ivoire?
- How are products distributed in Retail Tissue in Côte d'Ivoire?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Retail Tissue products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Retail Tissue in Côte d'Ivoire - Category analysis
Key Data Insights
Population Growth Sustain Healthy Tissue Growth
Population Growth Sustain Healthy Tissue Growth
Brands Sustain Portfolio Strength as Toilet Paper Leads Demand
Street Vendors Boost Accessibility as Affordability Reshapes Buying Habits
Street Vendors Will Expand Access as Affordability Drives Buying Habits
Companies to Prioritise Cost Management as Digital Tools Shape Engagement
Satoci Leverages Local Production to Narrow the Gap with Essity
Small Local Grocers Sustain Dominance as Consumers Prioritise Convenience
Tissue and Hygiene in Côte d'Ivoire - Industry Overview
Brands Expand Reach with Price Cuts and In-Store Promotions
Key Data Insights
Brands Expand Reach with Price Cuts and In-Store Promotions
Jumia and Social Media Accelerate Digital Shift in Hygiene Purchases
Ecowas Launches Reusable Hygiene Products to Improve Accessibility
Urban Households Accelerate a Shift to Single-Use Formats for Affordability
Rising Demand for Health-Focused Solutions to Reshape Competition
Digital Platforms and Omnichannel Strategies Set to Aid Value Growth
Procter & Gamble, Nano and Satoci Sustain Leadership with Strong Consumer Trust and Local Reach
Small Shops and Mini-Markets Drive Daily Hygiene Purchases
Country Reports Disclaimer
The following categories and subcategories are included:
Retail Tissue
- Paper Towels
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- Napkins
- Tablecloths
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- Boxed Facial Tissues
- Pocket Handkerchiefs
- Toilet Paper
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Retail Tissue research and analysis database.
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