PROSPECTS AND OPPORTUNITIES
Retail tissue market will see improved performance
The retail tissue market in Egypt is expected to see positive growth in both volume and value terms (at constant 2024 prices) during the forecast period. This will be driven by the growing population and increasing urbanisation, both of which are contributing to higher demand for convenient household products, as consumers seek to maintain cleanliness when on the go.
E-commerce channel will continue to expand
Moving forward, e-commerce is expected to make a greater contribution to sales of retail tissue products as ongoing improvements in delivery logistics make online shopping more accessible to rural areas of the country. Additionally, as internet penetration and digital payment systems continue to improve, more consumers are becoming comfortable with online shopping.
More eco-friendly products to enter the market.
Several market players are currently exploring the development of more eco-friendly products, recognising the growing consumer interest in sustainability. However, many are taking a cautious approach, waiting for the economy to stabilise and for consumers' purchasing power to improve sufficiently to support the adoption of these new products.
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Overview:
Understand the latest market trends and future growth opportunities for the Retail Tissue industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Tissue industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Retail Tissue in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Retail Tissue in Egypt?
- Which are the leading brands in Retail Tissue in Egypt?
- How are products distributed in Retail Tissue in Egypt?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Retail Tissue products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Retail Tissue in Egypt - Category analysis
KEY DATA FINDINGS
Economic pressures continue to impact demand
Fine leads the market
Supermarkets and hypermarkets are key contributors to retail tissue sales
Retail tissue market will see improved performance
E-commerce channel will continue to expand
More eco-friendly products to enter the market.
Tissue and Hygiene in Egypt - Industry Overview
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
DISCLAIMER
The following categories and subcategories are included:
Retail Tissue
- Paper Towels
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- Napkins
- Tablecloths
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- Boxed Facial Tissues
- Pocket Handkerchiefs
- Toilet Paper
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Retail Tissue research and analysis database.
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